(9) YouTube

Generation Y is a generation of Youtubers. We are very technologically capable and are always creating and taking advantage of new content. A lot of the time, YouTube is used to watch ridiculous people do ridiculous things but it also has a lot more capabilities than just pure entertainment.

YouTube allows any individual or organization to be able to post videos that they have created. YouTube has been around for quite some time, but before YouTube was a widely accessible website, people were not able to share multimedia content so easily. YouTube can be used for training and educational purposes quite easily. For example, a fashionable men's clothing store may want to teach their employees how to tie an eldredge knot. A trainer could film the instructions (taking advantage of both visual and auditory learning techniques), post it on YouTube, and the employees could have free access to this video to watch repeatedly until they have perfected the new skill. This YouTube author not only has this Instructional video on YouTube, but he also has a link to his website where you can view an instructional diagram of the eldredge knot.

YouTube can also be used to facilitate learning in classroom environments or added to E-learning modules to give a detailed explanation of the task to be learned. YouTube videos can easily be embedded into blogs, websites, PowerPoints, and eLearning development software such as Captivate. 

For example, this YouTube video could be embedded into a Captivate eLearning module that instructs lifeguards on the different methods of CPR.